I find the sheer number of blogs/ posts/ and videos about any given topic overwhelming. When it comes to creating an online presence, there’s enough to do already. So I’ve limited the list for you. Each link should provide comprehensive and/or a unique look at its section so that you can use the best advice for where ever you are feeling stuck.
If this too feels overwhelming I recommend you at least take a look at the one time tasks and take your time checking them off one by one. These not only permanently boost the feeling/ look of your Pinterest profile but also will help you with your SEO immensely. This would include:
- Setting up your business account
- Connecting it to other platforms
- Creating your bio
- Setting up a board for every topic you can think of and making the empty ones secret so that you can easily organize your pins as you run across them or make them
- Creating your board descriptions
- Putting your best boards on your website and adding a pin it button
- Considering and looking over an autopinner or another post scheduler
You may even want to pin this post so when you are ready to start creating pins and giving them descriptions, check back in to make sure you hit the high points. With that being said allow me to present this summarized slice of the internet.
Your Main Goal:
Create a visual experience of your philosophy and your author brand.
Best Link For a Complete Overview & why Pinterest is important:
Set Up Your Business Account:
Create your bio:
Don’t forget to include a CTA or Call to Action to invite the viewer to engage with you elsewhere. Refer back to your why and make sure you are inviting people to do what alines with your goal.
Connect your Pinterest to your website:
Note: You can only claim your website if you have and upgraded account on Wix or have a WordPress business plan
Add the Pin it button to your website:
If you are going the Plugin route check out: 11 Best WordPress Pinterest Plugins to Increase your Pins & Traffic in 2019
Put your boards on your website:
Remember, you’re trying to make boards your audience wants to look at, here are some ideas:
- Board of story prompts
- Board based on the aesthetic of your book
- Fandoms/ related books
- Your favorite books
- Aesthetic pictures of books
- Quotes that your target audience would relate too
- Drawings/ pictures that convey the feeling/ genre of your book (horror, romance etc.)
- Posts from your blog (with an email opt-in graphic that links to an email sign-up page on your site)
- Posts from your youtube
- Posts from your Instagram
- Behind the scenes boards for world building, character creation, and plotting
- Refer to your unique selling points list
What is your mission or the message you’d like your readers to hear?
Write good board descriptions:
Where to make Pins:
- 600 x 900 is optimal or otherwise quite long
- Include a logo if you can, people can change the descriptions
Write good Pin descriptions:
Authors/account to for Inspiration or Following
Find the flow and make things easier:
Look into an auto pinner that can post a few times in the morning afternoon and evening. This makes your boards easier to find. I was against this at first, but you can set them up to pull from secret boards you’ve set up ahead of time.
You can also try Later.com to plan your custom pins.
For the AuthorTubers: