I find the sheer number of blogs/ posts/ and videos about any given topic overwhelming. When it comes to creating an online presence, there’s enough to do already. So I’ve limited the list for you. Each link should provide comprehensive and/or a unique look at its section so that you can use the best advice for where ever you are feeling stuck.
If this too feels overwhelming I recommend you at least take a look at the one time tasks and take your time checking them off one by one. These not only permanently boost the feeling/ look of your Pinterest profile but also will help you with your SEO immensely. This would include:
- Setting up your business account
- Connecting it to other platforms
- Creating your bio
- Setting up a board for every topic you can think of and making the empty ones secret so that you can easily organize your pins as you run across them or make them
- Creating your board descriptions
- Putting your best boards on your website and adding a pin it button
- Considering and looking over an autopinner or another post scheduler
You may even want to pin this post so when you are ready to start creating pins and giving them descriptions, check back in to make sure you hit the high points. With that being said allow me to present this summarized slice of the internet.
Your Main Goal:
Create a visual experience of your philosophy and your author brand.
Best Link For a Complete Overview & why Pinterest is important:
Pinterest Traffic for Bloggers: How We Get 300,000+ Monthly Visits
34 Strategic Ways You Can Use Pinterest to Market Your Book and Your Author Brand
Set Up Your Business Account:
Pinterest Business Accounts: The Definitive Guide to Getting Started
Create your bio:
How To Write A Pinterest Bio That Attracts Followers
HOW TO WRITE THE PERFECT PINTEREST PROFILE
Don’t forget to include a CTA or Call to Action to invite the viewer to engage with you elsewhere. Refer back to your why and make sure you are inviting people to do what alines with your goal.
Connect your Pinterest to your website:
Note: You can only claim your website if you have and upgraded account on Wix or have a WordPress business plan
Add the Pin it button to your website:
Make your ‘Pin It’ Button look perfect
If you are going the Plugin route check out: 11 Best WordPress Pinterest Plugins to Increase your Pins & Traffic in 2019
Put your boards on your website:
Board Ideas:
Remember, you’re trying to make boards your audience wants to look at, here are some ideas:
- Board of story prompts
- Board based on the aesthetic of your book
- Fandoms/ related books
- Your favorite books
- Aesthetic pictures of books
- Quotes that your target audience would relate too
- Drawings/ pictures that convey the feeling/ genre of your book (horror, romance etc.)
- Posts from your blog (with an email opt-in graphic that links to an email sign-up page on your site)
- Posts from your youtube
- Posts from your Instagram
- Behind the scenes boards for world building, character creation, and plotting
- Refer to your unique selling points list
What is your mission or the message you’d like your readers to hear?
Write good board descriptions:
How to Write Pinterest Board Descriptions That Get Results
Write Amazing Pinterest Board Descriptions With This Template
How to optimize your Pinterest boards
Where to make Pins:
Best Practices:
Look:
- 600 x 900 is optimal or otherwise quite long
- Bright/colorful
- Simplistic
- Include a logo if you can, people can change the descriptions
Pinterest for Authors: How to create a pin for your book
Pinterest for Authors: Your Essential Guide
Posting:
Write good Pin descriptions:
HOW TO WRITE A PERFECT PINTEREST PIN DESCRIPTION
6 Tips for Writing Effective Pin Descriptions on Pinterest
Rule the Pinterest Search Bar: How to Write Great Pinterest Image Descriptions
Pinterest SEO in 2019: How to Optimize Your Pins for the Changes
Authors/account to for Inspiration or Following
Find the flow and make things easier:
Look into an auto pinner that can post a few times in the morning afternoon and evening. This makes your boards easier to find. I was against this at first, but you can set them up to pull from secret boards you’ve set up ahead of time.
You can also try Later.com to plan your custom pins.
For the AuthorTubers:
FAYNE 